Make Time for a Successful Public Relations Campaign

When it comes to the media, time is always ticking. That's why it's important to make publicity plans as early as possible. Today's streamlined news rooms mean that there are fewer reporters and photographers just waiting around for story pitches or last minute news. This is especially true for non-urgent news (lecture, book release, new product line, etc.). The sooner you submit your news pitch the more likely it will be considered.
Editorial deadlines must be taken into account when scheduling media outreach. . Not sure of what the deadline is for the media outlet you are trying to contact? Give them a call, send them an email or see if that information is on their website. Some media venues, such as quarterly slick glossy magazines require six months advance notice. Many blog talk radio shows prefer to book their guests several months out, so waiting until the last minute will not be in your best interest or theirs.
Here is a suggested timeline that could help you to maximize your options for media visibility:

• Eight-24 Weeks in Advance

Research Deadlines and find out how media prefers to be contacted (email, fax, etc.)

• Eight-Twelve Weeks In Advance

Determine News Angles (story pitches)
Event highlights, personality profiles, relevance to pop culture/current affairs

• Eight-Ten Weeks In Advance

Determine Media Selection
Local, Regional, National, Trade, Print, Radio, TV, Internet; Specific news departments (lifestyles, business, etc.)

• Six-Twelve Weeks In Advance

Create Press Materials
Collect bios, photos, background info (organization mission/history, etc.)
Press release, PSA, TV footage, press kit, guest blog post, etc.
Plan advertising campaign

• Four-Eight Weeks In Advance

Distribute Press Materials
Email, Fax, Snail Mail (if preferred)
Post to websites
Create/schedule placement of advertisements

• Two-Five Days after Distribution of Press Materials

Follow-up and resend if necessary
Provide additional information - Answer any questions, Enhance pitch
Set up interviews

• Post-coverage

Track/record media clips
Samples of secured media can be sued for future promotional purposes
Secure reprint permission where required
The added value of pre-planning your media campaign is that it will enable you to work with the media so that you (and they) will have to refocus a pitch if necessary and/or follow-up with your secondary media list should those on the primary media list not be interested.
We all think better when we've got time to do so. With the hammerhead of impending deadlines that can lead to errors, confusion and ill feelings, it's a good idea to build reliable relationships with the media whenever possible. One of the best ways to do that is to give them the time they need to work with your information.

How to Make Fondue Chocolate Flow Smoothly in a Fountain

After catering hundreds of weddings we finally figured out several "tricks" to make the fountain chocolate flow smoothly and look great. These work whether you are using a home type chocolate fountain or a larger commercial fountain in a catering event.
The first thing you must do is have the right type of chocolate. Although in a pinch it's said you can use chocolate chips, they really don't work the best. Chocolate that's made for fountains will have a lower melt temperature and will flow smoothly. In a pinch, I recommend using the chocolate "almond bark" you find at most grocery stores in the baking section. To use this type of chocolate you must add a little more oil than normal, but it will work well and the flavor is pretty good.
Second, how you melt the chocolate is critical so it won't burn. We begin the melting process by using the microwave at 50% power for about 2 minutes. Stop and stir. Repeat for another 2 minutes. We almost never go higher than 50% power. It's just too much for the chocolate. Also, white chocolate tends to burn easier than milk or dark. The chocolate must be completely melted with no lumps before adding it to the machine. Next, a small bit of oil (approx ¼ cup) is added at the end of the melting process.
Third, use a paper towel to apply cooking oil to all the tiers and bowl of the fountain. Just helps with the viscosity of the chocolate flowing over the sides of the machine. Mix the chocolate/oil mixture thoroughly and then pour the entire container into the preheated fountain (fountain must be pre-heated!). Turn the unit on and let it flow for approx. 2 minutes.

How to Make Your PC Run Smoothly

Whether you use a classic desktop or a stylish laptop, here are some useful tips that will keep your computer running smoothly.

* Always protect your system by installing an antivirus programme and keep it updated round the clock. There are numerous products available in the market, but make sure that you consult a professional and choose an effective programme accordingly. A weak antivirus programme will do more harm than good. On the other hand, a high-quality product will protect your computer from dangerous invasions that can corrupt all your data.
* Keep the firewall protection on as it will protect your PC from unwanted interferers. If the firewall is not turned on and you are accessing the Internet, hackers can easily take advantage and access the data lying on your computer. Then again, viruses will find your system an easy prey and your PC can crash any time.
* Temp files, downloaded files from the Internet and old, unused files can occupy a large chunk of space on your hard disk. Go for regular disk cleanup using the tools available or you can also do it manually. Always delete files from the Recycle Bin to keep the system trash-free. Remove cookies from the PC as they clog the computer's memory and slow down its performance.
* You should also install a Registry Cleaner tool from the Internet. It will enhance system efficiency and also ensure that the hardware and the software work smoothly. Run this regularly or at least once a week for best results.

How to Make a Mermaid Style Dress-mermaid style prom dresses Read more: http://www.articlesbase.com/clothing-articles/how-to-make-a-mermaid-style-dress-mermaid-style-prom-dresses-4255609.html#ixzz1EHpwugsR Under Creative Commons License: Attribution

How to Make a Mermaid Style Dress-mermaid style prom dresses

1

Find a basic sheath skirt pattern or sheath dress pattern that you will alter into a mermaid style. This pattern will have several panels that create the sheath shape of the skirt. Cut the pattern pieces for your measurements.

2

Cut the skirt panels off at knee length, or at the length you would like the fanned part of the mermaid dress to begin.

3

Pin the skirt or dress pattern pieces to the dress fabric. Cut the pieces from the fabric following the directions on the pieces.

4

Unpin the pattern pieces from the fabric pieces. Pin the skirt panels together along the long edges, right sides together.

5

Sew the skirt panels on the sewing machine, using the directed seam allowances. Iron the seam allowances flat. If you are working with a full dress pattern, sew the bodice together as directed in the pattern instructions.

6

Measure the circumference of the skirt bottom. Multiply this measurement by 2 1/2.

7

Measure the distance from the skirt bottom to the floor. Add 1 1/2 inches to this measurement.

8

Cut a rectangle from your dress fabric that is as wide as the distance you measured in Step 7 and as long as the distance you measured in Step 6.

9

Pin the short edges of the rectangle together, right sides touching. Sew the edges together 1/2 inch away, then iron the seam allowances flat.

10

Turn under one of the long edges of the rectangle 1/2 inch, then another 1/2 inch. Sew along the fold line and iron the fabric flat.

11

Sew a gather stitch to the other long rectangle edge, 1/4 inch away from the edge. Sew another gather stitch 1/4 inch away from that stitch line.

12

Pull the gathers so that the edge of the rectangle fits the bottom edge of the skirt. Pin the rectangle edge to the skirt edge, right sides together.

13

Sew the gathered rectangle to the bottom edge of the skirt. Iron the seam allowances toward the skirt, and pull out the gather stitches.
mermaid style prom dresses from http://www.weddinggownswholesale.com/mermaid-style-prom-dresses-p-4369.html The mermaid style prom dresses has a narrow shape that flows all the way down from the neckline for the hem. This gown, also referred to as a sheath, has a tendency to hug the body along with show any and all of your curves. The line is appropriate for all varieties of weddings, especially causal events on the beach, as well as intimate evening events at a banquet hall.Sheath fashion gown are suited to thin figured as well as petit framed women. They could also be considered for many women with a hour glass figure shaped body,not for thick or quick waisted, full figured, or have a very pear shaped body type

How to Make Homemade Wine

If you want to learn how to make homemade wine, there is no reason for not doing it. You don't need a license, a cellar, and the utensils you need are probably in your home to begin with. It doesn't take a lot of work either to learn How to Make Homemade Wine.

The first issue you need to learn is the do's and don'ts of winemaking.

Do
- Rack at least once, and twice if possible.
- Use new corks and boil the old ones.
- Keep your first ferment covered.
- Keep the secondary fermentation air-free.
- Keep your equipment clean.
- Keep all bottles filled.
- Add sugar by stages and keep records with high level of detail.
- Keep red wines in dark bottles so they don't lose their color.
- Use trustworthy yeast nutrient frequently.
- Make wines too dry rather than too sweet: add sugar later.
- Use fermentation traps.
- Taste the wine at intervals to make sure the process is going well.

Don't
- Sell your wine. It is illegal. Don't try to distil your own wine either.
- Let vinegar flies come in contact with your wine.
- Use metal containers.
- Use tools or containers made out of resinous wood.
- Forget to stir a must twice a day.
- Use too much sugar.
- Try to speed up fermentation by increasing the temperature.
- Be impatient.
- Let dead yeast or sediment anywhere close to your wine.
- Filter for no reasonor too soon.
- Store your wine in unsterilized jars or bottles.
- Bottle your wine before it's done fermenting.
- Employ screw-stopper bottles.

Now that you have a good sense of what you should do and what you shouldn't, I will share with you one of my favorite wine recipes and in no time you can learn How to Make Homemade Wine.

Either black, green or amber grapes can be used for this recipe and the resulting wine will suit almost every taste.

2 bags (4 lb.) of grapes - 2 bags (3½ lb.) of sugar - 1 oz. yeast
1 gallon water.

Separate the grapes from the stalks and then crush them by hand. Pour the boiling water over them and leave to soak for forty-eight hours. Strain and put the juice through a jelly-bag. Allow to drain and then pour into the fermenting vessel and add the sugar.

Mix until the sugar is dissolved -this will take a lot of time with cold grape-juice. When all the sugar is mixed well sprinkle the yeast on top and stir in. Seal, and ferment for fourteen days; after which proceed with bottling. It's so much bliss to learn How to Make Homemade Wine.

If you want to get over 145 step-by-step recipes and learn all the secrets to making your own wine, visit my website: www.SecretsOfWinemaking.com - How to Make Homemade Wine

How to Make More Money Fast: What are the Possibilities?

As far as I can tell, to make more money fast it's down to the obvious - robbing a bank, stealing How to Make More Money Fast: What are the Possibilities?and selling something of value or prostitution.  Thankfully, none of these options appeal to the vast majority of us. When we talk about making more money fast we usually want it to be legal with no possibility of jail time involved.

After exploring many, many sources for the investment of my time on the Internet to make more money fast, the best I've come up with is a company where there have been people who've made some real money in two to three months, working very hard, seven days a week, to lay a foundation.  This has involved learning new Internet marketing skills and putting them to use over and over again so as to be recognised in the marketplace.  They now have lasting money that will keep paying them even if they no longer work quite so hard.  This sounds like a better idea, don't you think?

Obviously, if you're in a crunch and need to make more money fast, this is not the answer for you. But, if you can see the crunch coming down the road, it would be a good idea to get started with the discovery of new skills right now so you will be well placed to deal with your future money needs.

If you are closing in on retirement and haven't been able to save for the nest egg you'd planned, starting to learn the necessary skills now and putting them to work in your spare time, you will be able to make more money before your current income comes to an end. Then you can go full-time and bank on a rosy future.

Many of us are having to learn new tricks to make more money to survive in this crazy economy, with all our old preconceived ideas falling by the wayside. If it wasn't for the Internet opening up the world to us, I can't think what would be happening to many of us baby boomers who haven't, or haven't been able to, save enough money for later years.  There is a ‘grey tsunami' happening right now online and many are being able to make more money to supplement what they've already got, working from the comfort of their armchairs.

So you see, unless you want to resort to something illegal, there are ways to make more money pretty quickly, just not as fast as some may need it.  You still have to go one more step and learn the new skills the Internet requires and then sacrifice some of your spare time in order to put it into practice.  I'm finding this investment of my time is paying off more and more as I keep practicing the skills I've learned and doing them over and over again.

Home Page > Business > Business Ideas > How to Get Into The Market To Make Money Online How to Get Into The Market To Make Money Online

Would you like to know, how you can make a little extra cash every month or how to replace your current income by working less? Does it seem like a dream come true? Every day, thousands of people quite their job and learn ways to make money online.

Well, all of us know that a lot of money is spent purchasing goods and services in the online world. But are you aware of the fact that some amount of commission can be earned on each and every sale being made with the help of marketing different products in the market. It is known to be one of the best options to start making online money. For this type of income, you don't need a website, blog or cash in hand. All you need to do is help people research and make their choice for products they like. This can also be done by writing an article.

There are many people who make their full time living with the help of affiliate marketing. In this business, one can make as much money as possible. The income being made is direct outcome of effort one puts in. The best place to start is by visiting a website that offers a large number of affiliate products. This place gives you everything at one place and gives you a chance to explore all at once.

Different ways to promote products without having a website are places like Ezinearticles, Squidoo, Youtube, Hubpages and Social Networking Sites etc. I would really like to recommend this option to everyone who wants to break into internet marketing and affiliate marketing.

Another ways to make money online is to sell your expertise to people who value it.

There are many websites where you can post your services and sell them to a large number of buyers.

Tons of options are available for those who are keen to learn and implement.You have to spend at least few hours or days in order to do research or go through reviews of people who are champ in this field of internet marketing. So, what are you waiting for? Make $20 to $500 a day with the help of a click. In case you are confused to make your decision on making money online, then simple visit. You will come to know about extra ways to make money online and actually implement them.

How to Make Your Own Beat

In all honesty it can be difficult knowing where to start when you want to know how to make your own beat, there are so many questions you want to ask but finding the right answers can be a struggle.
Don't worry it's the same for everyone, at least it was for me! The most important thing to realize is that the reward of hearing music you have made from scratch is like no other and most definitely worth the effort.
It's important to have a clear idea of what type of music it is that you would like to produce. In my case I love rap and hip hop music so I was very keen to find a high quality hip hop beat maker.
The two fundamental things you will need to start producing your first beats is a sequencer and a library of high quality samples. The sequencer will be used to place your chosen samples in a particular order - think of it as your canvas and your samples as your paint.
I would highly recommend listening very careful to the structure of some of your favorite artists tracks paying close attention to the types of sounds used as well as the way they are layered and positioned. This may seem obvious but it will really help you to make your own beat sound better and more professional.
Also, make sure you don't get lured in by free online beat makers as they really are a waste of time in my opinion. The samples they use are limited in quantity and severely lacking in quality. You won't be able to produce anything of any real quality on these so steer clear and look for a decent hip hop beat maker.
I was lucky enough to find one which allowed me to produce my first tune in under ten minutes! Seriously if you are serious and really want to make your own beat then there really is nothing holding you back.